Globalization is the common process of bounding all the civilian of the world into a global village. The urbanization process is also responsible for physiographic as well as socio-cultural change of a city. The cultural patterns like marketing behavior, customer-seller interaction, recreations etc. of urban areas are changing with the emergence of shopping malls. The tremendous rise of shopping malls in India is the direct result of globalization. Now, shopping malls are emerging in every city and they offer an array of various national and international brands at one place. There is an aim behind the establishment of malls that they will get a large number of shoppers and they will be able to provide more and more better and convenient services to the urban people in various ways. It is since 10 to 12 years malls came into existence in Barasat, the headquarters of the district of North Twenty Four Parganas. There is a new cultural intervention with the beginning of the present century in this town.
