People’s Perception On Demonetization- A Study Of Solan Town Of Hp

Research Article
Ankush and Sharma D.D
DOI: 
http://dx.doi.org/10.24327/ijrsr.2018.0908.2453
Subject: 
science
KeyWords: 
Perception, Attitude, Demonetization, Association, Socio-personal traits, panel discussion
Abstract: 

The study was conducted on a random sample of 75 respondents purposively selected from Solan Town of Himachal Pradesh in order to determine their perception on demonetization. The study revealed that a majority of the respondents (40%) had Neutral perception towards demonetization. Only 29 percent of the respondents were found to have Favourable perception towards demonetization. So far as ‘the association of respondents’ selected socio-personal traits with their perception on demonetization was concerned, it was found that except respondents’ gender, the other three variables namely age, educational status and occupation had no significant association with their perception on demonetization. The study implies that concerted efforts should be made by the Government authorities to transform the Neutral perception of the people towards favourable one on demonetization through the use of various mass media like radio, TV, newspapers, debates on TV, panel discussion etc. in order to educate and motivate the people to have positive attitude towards demonetization.